Export Guide


Welcome to our overview of the fundamentals in exporting designed for prospective small and medium sized companies who are considering finding new markets overseas. SME’s will find useful information ranging from checking export  readiness, market research, how to plan entry into a new market or expand in an existing market, export procedures and documentation, logistic providers as well as connect with trade support institutions.

Kenya National Chamber of Commerce and Industry is the voice of the business community. The Chamber advocates for the creation of a favourable commercial, trade and investment environment that supports enterprise expansion. The chamber offers the following services: economic diplomacy, export promotion activities, trade facilitation and issuance of certificates of origin. Export Promotion Activities. The Chamber assists members to participate in foreign trade missions, trade fairs and exhibitions. Members also get to meet visiting trade delegations as well as receive trade inquiries received from all over the world.

The Export Promotion Council (EPC) is a Government of Kenya agency established with the mandate to develop and promote Kenya's exports of goods and services; and also harmonize export related activities. EPC is the national focal point for the development and promotion of Kenya exports. One of the Council’s main services is provision of relevant export trade information to the business community in Kenya.

Kenya National Bureau of Statistics The KNBS is a Semi-autonomous Government Agency (SAGA) mandated by law (Statistics Act 2006) to collect, analyze and disseminate socio-economic statistics needed for planning and policy formulation in the country. KNBS provides statistics on total trade by geographical area and by country.

Find trusted foreign exchange specialists who provide consistently competitive exchange rates and tailored currency advice to businesses.

Find innovative and flexible trade finance products and services to facilitate international trade and minimize risk ensuring your international transactions are stress free.

From 1st January 2017 a new law, Section 20 (Cap 487) of the Insurance Act, mandates all importers to buy local marine cover. The new Marine Cargo Insurance regulations will place marine business exclusively with locally registered underwriters. Read our comprehensive marine cargo insurance guide and find local underwriters who provide comprehensive coverage for your cargo to final destination.

Transporting your products overseas

For goods exports, transporting your product to an overseas market efficiently and competitively is crucial. Using a good freight forwarder is very effective, but it is also essential to understand the basics of shipping terms, pricing and documentation. Using a good freight forwarder is the most efficient way to ship your goods. These companies are expert in documentation, freight rate negotiations and finding the most economical way to get your product to the buyer.

Your product may be suited only for ocean shipping or for airfreight. It is important to understand the basic principles of both sea and air cargo as rates can vary when new capacity is offered on trade routes and when new markets are serviced, often with a range of intermodal services.

Prior to embarking on your export journey in a sustainable way, it is important that you understand your state of readiness in respect of your enterprise, your products/services and yourself as an entrepreneur.

Find a full range of innovative and flexible products and solutions to facilitate international trade and minimize risks ensuring that your international transactions are quick and trouble free. he guide is designed to help U.S. companies, especially small and medium-sized enterprises, learn the basic fundamentals of trade finance so that they can turn their export opportunities into actual sales and achieve the ultimate goal of getting paid — especially on time — for those sales.

Your market research and your export business marketing plan will help you choose your market entry strategy. Your decision will have a direct bearing on the results. You may choose any of the following Market Entry Strategy:

The European Union is the biggest market in the world for Kenya's exports. The EU is Kenya's major trading partner with exports worth 126 billion shillings in 2015.. Most of Kenya's exports to the EU are agricultural products, notably tea, coffee, cut flowers, peas and beans. Some 70% of Kenya's total flower production is exported to the EU, with over 500000 Kenyans depending on the floriculture sector.